The displayed version is valid from 01.01.2025
The service provides the classification of economic activities / industries in the NACE 2.1 revision, allowing users to conveniently browse and search for business activity types according to the latest version. Additionally, there is an option to switch to the previous NACE 2.0 revision, ensuring an easy transition between the two versions. In the data search tool, users can search for an industry by the NACE code or a fragment of the code description in the respective revision (NACE 2.1 or NACE 2.0). By selecting the appropriate NACE code, a list of companies registered in the Lursoft IT database with that NACE code is available via the "Companies" link. By clicking the "SIC" button, users can view the UK's industry classification and browse companies from the UK, Latvia, Lithuania, and Estonia that match the selected industry.
73 | Activities of advertising, market research and public relations
These advertising activities are often provided via advertising agencies and media representatives.
This division also includes market and opinion research (for example on the attitudes, values and behaviour of the population and of various socio-demographic and socio-economic groups with regard to economic, social and political issues). It also includes public relations and communication activities.
This division excludes:
- activities by which income is generated by advertising are classified according to the actual activity (e.g. publishing of advertising newspapers)
- sale of advertising time or space directly by owners of the time or space (publishers, etc.), see the corresponding activity class
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73.1
Advertising
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